I am currently working on a strategic approach to personalization on Episerver and have come across a . We use Pardot as a marketing automation platform and have connected this up to allow visitor groups to be built based on Pardot profile data. However I am aware that this is only a mechanism that will work when Episerver recognises a user, i.e. they have filled out an Episerver form..
I was wondering if anyone is aware of a solution whereby cookies from another platform can be used within Episerver for the personalization engine? So we use the first-party cookie of Pardot to identify the user?
Thanks,
Liam